Foundations and Trends in Marketing

Scope signals, citation facts and open calls for Foundations and Trends in Marketing (FnTMKT), published by now publishers. ISSN 1555-0753, eISSN 1555-0761.

1.14 mean citations (2 yr)h-index 2172 works indexedSubscription or hybrid

What it published in 2023–2025

Digital Marketing and Social Media 3 articles
Consumer Behavior in Brand Consumption and Identification 2 articles
Advanced Causal Inference Techniques 2 articles
Consumer Market Behavior and Pricing 2 articles
Statistical Methods and Bayesian Inference 1 articles
Information Retrieval and Search Behavior 1 articles
Decision-Making and Behavioral Economics 1 articles
International Business and FDI 1 articles

Most cited recent articles

Artificial Intelligence in Marketing and Consumer Behavior Research 2023 · 16 citations
Aesthetics in Marketing 2023 · 14 citations
Methods for Causal Inference in Marketing 2024 · 5 citations
Leveraging Online Search Data as a Source of Marketing Insights 2023 · 4 citations
Globalization Unveiled: Navigating the Impact of Firm and Consumer 2025 · 2 citations

Open calls and special issues

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