International Journal of Research in Marketing
Scope signals, citation facts and open calls for International Journal of Research in Marketing (IJRM), published by Elsevier. ISSN 0167-8116, eISSN 1872-8060. Journal homepage.
7.59 mean citations (2 yr)h-index 1752,087 works indexedSubscription or hybridAPC $4,000
What it published in 2023–2025
- Consumer Market Behavior and Pricing
- Consumer Behavior in Brand Consumption and Identification
- Digital Marketing and Social Media
- Marketing and Advertising Strategies
- Customer Service Quality and Loyalty
- Supply Chain and Inventory Management
- Consumer Retail Behavior Studies
- Digital Platforms and Economics
Most cited recent articles
- The power of generative marketing: Can generative AI create superhuman visual marketing content?
- Virtual luxury in the metaverse: NFT-enabled value recreation in luxury brands
- On the role of social media platforms in the creator economy
- Online reviews: A literature review and roadmap for future research
- Sharing information with AI (versus a human) impairs brand trust: The role of audience size inferences and sense of exploitation
Open calls and special issues
Is your idea a fit for these journals?
ScholarSignal evaluates the contribution, design and journal fit of a research idea against an editor rubric and the closest existing work, before you write the paper.
Evaluate my idea for free