Journal of Interactive Marketing
Scope signals, citation facts and open calls for Journal of Interactive Marketing (JOIM), published by SAGE. ISSN 1094-9968, eISSN 1520-6653. Journal homepage.
3.67 mean citations (2 yr)h-index 163897 works indexedSubscription or hybridAPC $5,400
What it published in 2023–2025
- Digital Marketing and Social Media
- Marketing and Advertising Strategies
- Consumer Behavior in Brand Consumption and Identification
- Consumer Market Behavior and Pricing
- AI in Service Interactions
- Consumer Behavior and Marketing Influence
- Customer Service Quality and Loyalty
- Media and Digital Communication
Most cited recent articles
- The Impact of Mukbang Live Streaming Commerce on Consumers’ Overconsumption Behavior
- A Multimodal Emotion Perspective on Social Media Influencer Marketing: The Effectiveness of Influencer Emotions, Network Size, and Branding on Consumer Brand Engagement Using Facial Expression and Linguistic Analysis
- When Post Hoc Explanation Knocks: Consumer Responses to Explainable AI Recommendations
- Overcoming Consumer Resistance to AI in General Health Care
- The Power of AI-Generated Voices: How Digital Vocal Tract Length Shapes Product Congruency and Ad Performance
Open calls and special issues
No open call for this journal in our sources right now. See all open calls.
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