Journal of Marketing Communications
Scope signals, citation facts and open calls for Journal of Marketing Communications (JMC), published by Taylor & Francis. ISSN 1352-7266, eISSN 1466-4445. Journal homepage.
3.63 mean citations (2 yr)h-index 871,133 works indexedSubscription or hybrid
What it published in 2023–2025
- Digital Marketing and Social Media
- Marketing and Advertising Strategies
- Consumer Behavior in Brand Consumption and Identification
- Consumer Behavior and Marketing Influence
- Customer Service Quality and Loyalty
- Environmental Sustainability in Business
- Consumer Market Behavior and Pricing
- Technology Adoption and User Behaviour
Most cited recent articles
- Unlocking the persuasive power of virtual influencer on brand trust and purchase intention: a parallel mediation of source credibility
- Artificial intelligence and ChatGPT: Exploring Current and potential future roles in marketing education
- Digital content marketing and consumer brand engagement on social media- do influencers’ brand content moderate the relationship?
- Processes underlying social comparison with influencers and subsequent impulsive buying: The roles of social anxiety and social media addiction
- AI with a Heart: How perceived authenticity and warmth shape trust in healthcare chatbots
Open calls and special issues
No open call for this journal in our sources right now. See all open calls.
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