Journal of Relationship Marketing
Scope signals, citation facts and open calls for Journal of Relationship Marketing (JRM), published by Taylor & Francis. ISSN 1533-2667, eISSN 1533-2675. Journal homepage.
4.03 mean citations (2 yr)h-index 48413 works indexedSubscription or hybrid
What it published in 2023–2025
- Customer Service Quality and Loyalty
- Consumer Behavior in Brand Consumption and Identification
- Digital Marketing and Social Media
- Marketing and Advertising Strategies
- Service and Product Innovation
- Customer churn and segmentation
- Consumer Behavior and Marketing Influence
- Quality and Supply Management
Most cited recent articles
- Self-Influencer Congruence, Parasocial Relationships, Credibility, and Purchase Intentions: A Sequential Mediation Model
- Understanding Consumer Brand Love, Brand Commitment, and Brand Loyalty
- Influencer Marketing, EWOM, E-Brand Experience, and Retail E-Brand Loyalty: Moderating Influence of E-Brand Love
- How Does Social Media Influencer Credibility Blow the Promotional Horn? A Dual Mediation Model
- The Effect of Bonding, Responsiveness and Communication on Customer Retention: The Mediating Role of Customer Satisfaction
Open calls and special issues
No open call for this journal in our sources right now. See all open calls.
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